We have been uniting the strawberry sector since 2004
Wednesday, January 7, 2026 is dedicated to the annual Strawberry Day. The 1931 Congrescentrum in ‘s-Hertogenbosch (the Netherlands) will be the meeting place for everyone involved in the strawberry sector: both domestically and internationally.
Be inspired by the latest trends and innovations and go home with new insights into current challenges. This is also the perfect opportunity to meet professionals and make valuable connections. Followed by the International Soft Fruit Conference on January 8, 2026.
For and by the sector
Since 2004, the Strawberry Day is the yearly gathering for the strawberry sector. With a special focus on growers and propagators from the domestic and international markets. Together with exhibitors, speakers, and participants, we provide an inspiring and valuable day every year to kick off the new (strawberry) year together.












